We have had some amazing new footwear releases recently, and they always seem to be stronger than the clothing releases at this time of the year. Last week we featured canvas trainers from a variety of brands, a Converse collection launch and new exclusive Mr.Hare shoes. Today we are going to showcase an old veteran of the footwear market – Nike.
Now you all know who Nike are, they have been round my entire lifetime and when I was younger they just dominated the men’s trainer market like no other. The Air Max was a classic that really set them apart back in the 90′s, and every kid I knew wanted a pair. As I have grown older and progressed my personal style and fashion, I seem to have distanced myself with the brand. This isn’t because they are bad but I think I wanted to create my own “individual” look and let’s face it, nearly everyone else you know probably owns a pair of trainers by them. Also didn’t help that all the basic styles that were mass produced were picked up by unfashionable males and chavs UK wide.
For the basis of balance on this site, I went searching this weekend to see if there were still any styles available from Nike that would pull me back into their fashion ranges. Don’t get me wrong, I still wear Nike trainers for running and basketball etc. because you can’t beat the sports technology and just overall quality of a trainer maker who have been “just doin’ it” (sorry) since the 60′s.
I must say I was REALLY impressed. Once you get past the mass market examples you can find some amazing limited editions, ridiculous colour ways and unique shapes… although I have got to say that my favourites were actually the more subtle fashion shoes which kept monochrome colours with just a dash of coloured detailing. The hi-tops are all amazing and have a more chunky/weighty feel and look to them, which set’s them apart from a lot of other manufacturers. Some of the low varieties seem to be a little on the large size for my style tastes, because if I’m rocking the low cuts I want them slim and a bit more like canvas shoes are.
The inspiration behind this post is the fact that Oki-Ni have released a Nike archive which is a really interesting feature to have a browse through. You might remember that I showed you their Levi’s archive a few months back which I spent way to long reading about and checking out how they had developed their clothing line. The Nike archive is exactly the same, featuring some iconic shapes and styles that you may of forgot about, or even own in up to date versions.
I would definitely recommend you go have a look at the archive if you have 15 Min’s spare today, as for those that are really into their fashion will love seeing how they showcase the styles and seeing how Nike have progressed. Some of my favourite images and styles are shown below.
A few stores have got the new releases in now, and I am loving some of the colourways. Iconic styles of Nike mixed with a true fashion edge really have got me hooked back in.
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