LadMAN
Lad.dis.m [uncountable] British English:
The attitudes and behaviour of some young men in Britain, who drink a lot of alcohol, and are mainly interested in sport, sex, and music.
That, my goodMAN, is the definition from the LongMAN Dictionary of Contemporary English. Lad culture is so apparent in Britain today that words need to be added to our dictionaries to help fathom it. Mr. LongMAN’s definition makes the LadMAN sound like an uncouth sort of chap. Someone who might have featured in the movie ‘Green Street’. Apart from Elijah Wood, obviously.
Despite of (or rather in blame of) a university education, I often find myself wandering the corridors of lad’ish behaviour. I’m not sure why, but university life has, for a long time, revolved around this braggart behaviour. I once witnessed an example of extreme lad’ism: I stood in awe as a MAN, merely five feet from me, downed a pint of beer straight out of a fish. Clearly stupid, but it earned him his LadMAN stripes instantly.
There’s something enthralling about large quantities of young men coming together that inspires a brilliant sort of stupidity; one often fuelled by testosterone, Jagerbombs and cheesy chips. I’ve learned to embrace it – perhaps naively – in the hope that it is all part of my journey into MANhood. Although, I will draw the line at using seafood as a vessel for drinking.
We take our nods from the tribe hierarchy. If you can down a pint quicker than the next MAN, for a few seconds, you are that MAN’s superior and therefore chiefMAN. From experience, the skill of downing a pint is one you are born with. I unfortunately, was not blessed with such a gift. I once tried to solve this problem by downing a half pint. Foolishly expectant of approving looks and perhaps a round of applause, my efforts were met with a judgemental frown and a shake of the head. Oh well.
The culture (or apparent tribe) is even known to fashion linguistic nuances. The word ‘banter’ has been overused in recent years, but in this context, it is entirely called for. Without it, a ladMAN is nothing. Imagine a football team’s changing room without light-hearted weight digs or casual homophobia? It simply wouldn’t be coherent. Essentially, banter is all about confidence, wit, and the ability to recognise and then humorously criticise a friend’s incompetence without causing offence. I possess very few of these skills. Unfortunately, I often fool myself into thinking I do. Misjudging situations has become a trademark of mine. I once brought a schoolboy to tears on a bus with my taunts of cherry bakewells. There is a fine line between banter and bullying, one that I often cross. Always accidentally of course.
Even in 2011, a MAN who openly admits to not liking football is automatically subjected to a reassessment of his sexuality. Football often defines masculinity and provides a common ground for all lad-based communicative situations. I’m not bad at playing the game, but when it comes to football trivia, I am often dubbed an embarrassment. I have friends who could tell you the intricate details of Sir Alex’s family tree and yet I’d struggle to list the starting 11 of the England squad. It should be educationally paramount to be taught lad’ism’s. Maybe then I would at least resemble something that might be mistaken for a ladMAN – The lesser, misguided MAN-in-training, made up of everything I am piss-poor at.
The Wardrobe of a LadMAN
The wardrobe of a ladMAN isn’t half as garish as his behaviour might entail. Somewhere between their primitive etiquette and their modern take on style is a paradox I’m often too perplexed [or drunk] to explore. Sportswear is often the look of choice but not one solely reserved for lad-culture. These pieces can be easily be worked in to a modern wardrobe and smartened up when lad’ish behaviour won’t be appreciated.
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There is LadMAN epidemic in the states as well, but unfortunately they don’t have half the style. How sad!
Great fashion, terrible article. Get a clue and stop casually interweaving gay hate elements in your articles. As a reader, I don’t want to know that it’s unimaginable to see change rooms with “light homophobia” or because i don’t play football, my sexuality could be questioned. Light homophobia is still homophobia. Don’t hate on your readers.
Brian, I have got to comment on this. We will NEVER interweave any kind of gay hate into ANY of our articles. This was a tongue in cheek look (like the whole series has been) at ‘lad’ culture – if anything taking the p*ss out of how ridiculous it is and how people just throw those kind of slurs around without thinking.
As you can imagine on a fashion site, some of our staff are gay, and no-one working with us has ever questioned our content, ethics or practises to me. I also am very aware that with us being one of the most recognised fashion sites, we are bound to attract both gay and straight men within our readership.
I troll through all comments on site each week and you will never find me approving a comment which even mentions that this ‘looks gay’ that is ‘for f*gs’ etc. I am very wary about not offending our audience – no matter what your race, religious views or sexuality. So if you can point out what is concerning you constructively then use the contact us link at the very top of the site and I will look into it seriously for you.
That goes for anyone else as well.
You could have talked a bit more about the trainer/sneaker situation in lad culture, it’s probably the most important fashion piece in a lad’s wardrobe. The classic all white nike hi-tops, the adidas classics collection. good article though!
i love cheesey chips
To the Editor in Chief,
Having read this article several times over, and having placed it in the “tongue in cheek” context that you have provided me, I’ll relegate my critique as a clash of culture. I’m not sure what this concept of lad culture is, but having read that it’s the type of culture that warrants “weight gain digs and light homophobia”, perhaps it’s something from which to steer clear.
What really irks me about this article isn’t a pervasive homophobic theme, but the fact that from a fashion perspective, this article espouses a societal sub culture, and its style of dressing, which requires an element of homophobia to define it. It is there, that I find the offence.
But I guess everything for the sake of a laugh.
Brian
I think that this article is light hearted and I failed to pick up on any homophobia in it whatsoever, maybe people are reading into a bit too far. And the comments about football often prove to be quite true! I just thought this was an interesting perspective on “lad culture” and not to be taken seriously. Fashion is not intrinsically linked to sexuality and I don’t think this article ever suggested that :)
Great article.
I think the comment regarding ‘light homophobia’ draws attention to the brainless machoism that a large portion of this ‘lad’ culture aspires to. Perhaps just a bad choice of terminology; i’m sure that very few ‘lads’ would ever be genuinely homophobic at any level – much more likely just insult each other for being in touch with their feminine side (as it flys in the face of the machoism they are trying to portray). I guess this is a simple misunderstanding, especially if you are not familiar with the average ‘lad’.