If you are not yet aware of Elvine, then perhaps you should have a sneak peak at what they have to offer. Whilst perfectly displaying the current European refinement that so many are integrating into their every day style, Elvine also carry a heritage quality that makes the brand all the more genuine and desirable.
With its roots firmly grounded in Swedish workmanship and culture, Elvine strives to produce wearable, functional clothing that can be worn by the masses all year round. Working within a palette of pale blues, off white and deep burgundy means the designs are versatile and capable of introducing a welcome nautical influence into any wardrobe.
Likewise to the brand itself, the SS12 collection is dedicated to the industrial sector of Gothenburg, Sweden, aiming to showcase the skillful craftsmanship and quality materials used within production. Remaining true to the brands signature aesthetic, the styles within this collection are both rugged and refined. Raw denims, textured knits and classic cottons mix to form simple styles that can appeal to all.
A particular stand out is the Fjodor Knit in multi-green. Ideal for the chilly days we are currently experiencing, this piece has both substance and style.
As a brand with workmanship at its roots, Elvine appears to remain clear of mainstream commercialism, instead focusing on providing quality clothing for the more fashion conscious buyer.