We’ve yet to experience the heat wave that is supposed to come hand in hand with the summer season, but already brands are beginning to roll out their autumn/winter 2012 offerings.
Following suit is the young, fresh sub-label from French heritage brand Lacoste; Lascoste L!ve. Enlisting the talents of British model Callum Wilson, the latest lookbook showcases the contemporary brands forthcoming seasonal collection wonderfully.
With outerwear, denim and accessories taking centre stage, the collection gives off a somewhat sporty aesthetic – perfectly in keeping with the label’s signature collegiate feel and the underlying influences running throughout menswear in 2012.
With everything from parkas and bomber jackets to gilets and varsity jackets having been included in the range, this collection is very season appropriate. Moving away from the key trend of the SS12 season, prints, the AW12 collection focuses primarily upon Lacoste’s trademark bold colour ways whilst opting for more traditional patterns like stripes and checks.
One item that we couldn’t fail to notice being incorporated in many of looks is the baseball cap.
For those of you who don’t know, men’s baseball caps are set to become a key accessories trend for the AW12 season. For those that don’t believe us, our very own Ben Jones is set to detail all you need to know on the resurgence of the baseball cap tomorrow in our feature article – so keep your eyes peeled for that one!