After the success of their SS12 Campaign, and with the autumn/winter season fast approaching, London Boutique LN-CC have once again released a well styled set of campaign imagery to accompany the latest offerings from their extensive designer range.
The 001 campaign features imagery as well as a video (which can all be found below), and is the first instalment from the retailer for AW12 – with more looks set to follow over the coming weeks.
The styling of the outfits gives off a sporty, urban aesthetic – which is only enhanced through the choice of location; a skate park providing the backdrop for the photography.
The campaign imagery has been styled utilising garments from an array of their designer brands, including: Jil Sander, Lanvin, Rick Owens, Damir Doma, Balenciaga, Givenchy and Blackmeans to name but a few.
One technique that is predominant throughout the campaign is oversizing. Many of the outfits feature a more relaxed, billowing silhouette, showcasing a range of wearable oversized outfits that could be easily integrated into your wardrobe.
Head over to LN-CC now to check out the feature and shop the latest collections.