Japanese brand visvim continues to dominate the utilitarian clothing market this autumn/winter, as they preview their AW12 collection entitled; “Man With No Country.”
Describing his vision for visvim’s range as being “products that people would want to keep for a long time – something substantial,” creative director Hiroki Nakamura has worked since the company’s 2000 debut season to counter what he perceives to be an overkill of detail in men’s fashion design. He focuses on bringing simple, artisanal pieces to the mainstream fashion market, constantly expanding on the idea that fashion and function need not be antithetical.
Much like the pieces in Maison Martin Margiela’s recently released AW12 lookbook, visvim’s “Man With No Country” collection incorporates a variety of perennial autumn/winter trends such as sheepskin, shearling, patterned thick-knits and heavy wool jackets with duffel-style horn fasteners.
Featuring a new range of rugged footwear in muted yet luscious autumnal hues, which would look as at-home on an office-dwelling fashionisto as they would a rugged outdoorsman, the entire AW12 collection looks tailor-made to exemplify the company’s mission status of simplicity, while being perfect and long-lasting additions to an on-trend winter wardrobe in 2012 and beyond.
Overall, visvim’s latest line of refined, traditional menswear is countered with their native Japanese aesthetics and sartorial expertise to create something fresh but timeless.
The “Man With No Country” collection is expected to go on sale sometime in early November.