The Art of Fashion
Is fashion art?
There have been many debates over this age-old question, with designers such as John Varvatos determined that fashion is indeed a form of art, while the likes of Marc Jacobs and Comme Des Garçons are seated resolutely on the opposite side of the fence.
Although this difference of opinions may never be resolved, there is no denying the massive influence art has had on fashion over the years. From inspired ideas and almost blatant plagiarism to direct collaborations and capsule collections, the relationship between art and fashion has grown exponentially ever since Dali and Schiaparelli’s famous Lobster Dress in 1937.
Now more than ever, modern art can be seen in current fashion trends across high street stores and designer menswear collections, exquisitely composed on a human-shaped canvas. The inclusion of limited edition pieces in numerous campaigns adds a unique feel synonymous with a work of art, as does the individually numbered items that labels such as Common Projects now often offer.
It is not only modern art’s painters that have influenced men’s fashion, the extensive use of iconic photography on t-shirts and the sculptural shapes in sportswear and athletic clothing collections have also helped mould the identity of menswear in recent years.
1. Abstract Expressionism
Abstract expressionism is based on automatic or subconscious creation and was the first specifically American art movement to be accepted internationally.
Its rebellious and anarchic image was epitomised by Jackson Pollock, who redefined what it was to produce art by stepping away from the easel, instead attacking the prone canvas with paint from all sides. Pollock’s unmistakable style can be clearly recognised in several of this season’s collections, with Maison Martin Margiela’s ‘Paint Splatter’ sneakers an excellent example.
Is the understated, neutral leather base of these shoes an interpretation of the canvas Pollock used or is this design a representation of what Pollock might have worn during the frenzied fling of action painting?

Flecked And Paint Inspired Pieces
Often compared to Pollock for his ‘all-over’ style was American-born painter Mark Tobey. His ‘white-writing’ canvases are considered imperative to the early manifestation of abstract expressionism and combine an overlay of white calligraphic symbols on a dense armature composed of thousands of small and interwoven brush strokes.
The series of flecked knitwear from labels like Our Legacy clearly pay tribute to Tobey’s work, as does the new take on camouflage that appears to be adorning almost every spring/summer 2013 menswear release:

Dip-Dye Techniques
Another artist who played a pivotal role in the development of abstract expressionism was Mark Rothko. Famous for his fields of colour and light, Rothko considered the work of modernism to take reference from primitive and child like art.
Using colour as an instrument to build harmonious choirs, echoes of these bleeding timbres are resonating by way of the dip-dye styles on display in current menswear campaigns:

How To Wear & Key Pieces
Channel your inner rebel by pairing expressionist inspired pieces with robust textures such as denim, leather and suede for a rugged and edgy look.
- Topman Villain Splash T-shirt

- Asos T-shirt With All Over Bleached Effect

- Asos Skinny Jeans With Paint Splat Print

- Marc Newson X G-star Mn Painter Kyoto Blue T-shirt

- Lanvin Dot-print Cotton Crew Neck T-shirt

- Maison Martin Margiela Colour Drops Sneaker

- Voi Jumper With Fleck

- Reiss Specky Flecked Roll Neck Jumper Navy

- Voi Jumper With Shore Leave Navy Random Mix Crew Sweater

- Allsaints Charge Grandad

- Apc Col Rond Marine Knit

- Howlin By Morrison Sly Wine Cardigan

- Allsaints Magna Crew Jumper

- Religion Kudos Cardinal Sweat

- Marc By Marc Jacobs Ombre Washed Ink Polo Shirt

- Topman Green Dip Dye Roll Up Tee

- Unconditional Shirt With Dip Dye Print

- Asos Skinny Jeans In Dip Dye

2. Cubism
Cubism Inspired: The Deconstructed Blazer
Fashion’s infatuation with modern art continues with cubism, an early twentieth century avant-garde movement pioneered by none other than Pablo Picasso (considered by many to be something of a style icon himself).
Aspects of cubism’s multi-perspective style can be seen in the deconstructed blazers that have become increasingly popular throughout 2012. Discreet in their design, these blazers are informed more by the concept of cubism rather than the imagery itself. With this altogether more subtle approach, pieces such as these are versatile and flexible, and can therefore work just as well with raw jeans as with a more formal shirt/tie:

- Lee Jacket Coated Lapel Blazer

- Nudie Blazer Oliver Unstructured

- Universal Works Wool City Varsity Jacket

- Bottega Veneta Unstructured Slim-fit Washed-cotton Jacket

- Reiss Moon Herringbone Jersey Blazer Black

- Hartford Knitted Wool Blazer

- Acne Maugham Unstructured Textured-jersey Blazer

- Beams Plus Unstructured Slim-fit Denim Blazer

- Issey Miyake Mens Four Pocket Jacket

Cubist Pieces
The more obvious use of cubist style designs has also gained popularity in men’s fashion, with some displaying a distinct resemblance to the cut and paste abstractions of Juan Gris while others represent Picasso’s more playful and humanistic work. Gris, most famous for his ‘Violin and Glass’ masterpiece, was considered to be the Third Musketeer of Cubism (beside Picasso and Georges Braque) and helped design costumes for the world renowned Ballets Russes.
The Military Cubism Jacket by Japanese designer Yohji Yamamoto, for example, is a clear response to Gris’ style – the jacket’s beige flax fabric corresponds to the artist’s canvas, which is then stencilled with varying tones of blue detail. Bottega Veneta’s current collection also bears the hallmark of Gris, with a patchwork style cropping up on everything from knitwear to blazers and formal trousers:

Forward thinking designer Raf Simons has also included a Picasso-style cubist face print in his spring/summer 2013 collection, signalling that fashion’s obsession with modern art is likely to continue for the foreseeable future.
These more eye-catching exhibitions of cubism can be complemented by the use of diffuse colours and modern tailoring.
3. Pop Art
Best known for its use of popular culture imagery, pop art provides an ironic parallel to the banality of everyday life, re-contextualising the mundane by combining with unrelated and unexpected material. This cut and paste style is particularly relevant in today’s world of fashion, fusing elements of graphic design’s intense colours and branding with modern music’s use of sampling and editing.
A current designer who best embodies pop art’s ethos of parody and irony is the somewhat mysterious Wil Fry. Fry’s limited edition pieces such as his ‘Birds of Paradise’ Brooklyn Nets jersey and ‘Expensive’ t-shirt play with designer fashion in a similar way to Banksy’s more subverted and satirical pieces that incorporate art made by Andy Warhol and Leonardo da Vinci.
With designs that straddle the line between art and fashion, Fry’s work implies the possibility of these two entities developing a symbiotic relationship:
How To Wear & Inspired Pieces
The use of pop art inspired design is also a favourite of high street brands, integrating the comic-strip style of Ray Lichtenstein and adopting numerous variations of Warhol’s more famous work.
It has also helped spawn the current trend of colour blocking, seen everywhere from Topman and ASOS to Salvatore Ferragamo’s Hockney-esque spring/summer 2013 collection.
Balance pop art’s bold and vibrant appearance with accent colours, light, loose fitting fabrics and unfussy designs:

- Christopher Raeburn Front Pocket Animal T-shirt

- Topman White Mickey Mouse Print Tee

- Topman White Mickey High Roll Tee

- Topman White Jimi Ticket Stubs Tee

- Criminal Damage Sweat With Old School Print

- Topman Grey Multi Mtv Printed Sweatshirt

- Reiss Wilde Woven Pattern Crew Neck Jumper Rust

- Asos Skinny Bright Chinos

- Ps By Paul Smith Slim-fit Linen Blazer

Conclusion
These are by no means the only examples of art movements influencing current fashion trends. The minimalist aesthetic is commonplace in menswear, as demonstrated by labels such COS, Acne and J. Lindeberg, while Jil Sander’s latest campaign takes direct reference from neoplasticist Piet Mondrian.
However, it is the influence of American modern art in particular that has recently come to the fore, perhaps signifying the position of power it (specifically New York) holds over the rest of the fashion world.
Let me know your thoughts in the comment section below…
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Interesting article this, as its something I’ve thought about myself. I’m certainly no expert in Art or Fashion but my instinctive reaction is to say that fashion is NOT art. There are certainly many creative people working in the fashion industry, but their primary preoccupation is with the ‘form’ of aesthetics and style and not the ‘content’. Good art surely needs both. Your article mentions cubism and I immediately thought of Picasso’s masterpiece Guernica. What makes it great art is both the form it takes – the superb technical execution and power of its imagery- but also its content. Picasso was commenting on the horrors of the Spanish civil war , giving it his own meaning and interpretation. Art surely has to lend meaning to our experiences and the world we live in. Though of us interested in fashion are certainly preoccupied with how we look, but are we concerned with the meaning or content of the way we dress? We might dress to establish a certain cultural identity for ourselves- to say I’m like this but not like that- or we might simply be trying to impress the ladies. But I’m not sure if we’re trying to say something new about our experience of society or give meaning to it.
Excellent article. I would contend that fashion is a form of art, not only because it clearly takes influence from art, but because the widely accepted definition of art – a visual expression of one’s skill and imagination – goes hand in hand with the world of fashion: the catwalks, editorials, exhibitions, designers and their motives. The commercial element of fashion is one that has developed as a result of modern day consumerism, and the argument against fashion being art because of such necessity is as nonsensical as music not being an art form due to the role of the music industry, when 95% people would say music is art.
Fashion designs, even the most exquisite piece of clothing, will not evoke the same strength of feeling as one is likely to when observing the Guernica. However, feelings of need and greed and inspiration and admiration for a garment can be felt by someone, and thus partake in mine (and many others) understanding of art.
Furthermore, the argument against fashion being art because fashion involves the practical nature of clothing someone, protecting them from the elements, strips away the emotional side of anything related to art, which might as well be challenged with whether fresco paintings are still art, or merely decorative practicality?
Most poignantly, fashion should be considered art because of its importance for some people who design and dress according to their imagination and emotions. This could be dictated by culture, other forms of art, or even having a bad day, but it means fashion design (a part of fashion) and the wearing of clothes (a part of fashion) channels personal feelings and skills that give it meaning to those involved in these processes.
Obviously then, i think fashion IS art.
In my mind there is no question that fashion is art. Designers work for months on concepts behind their collection, and together it is an expression of a feeling or an idea they sought to create. Just watch a catwalk show during fashion week, the whole idea is to create a cohesive feeling or emotion throughout the show to help portray their concept, not just to show a bunch of random garments with a pretty pattern on that they thought looked cool at the time.
I would argue that some of the more extravagant pieces on the catwalk by designers such as Gareth Pugh are not about practicality, but are about creating a vision.
I think the idea of showing shoes with paint splatters on and asking if it’s art because it resembles a style of painting is slightly missing the point.
I beg to differ with the contention that fashion cannot be considered art because it lacks ‘content’.
On the contrary, fashion is all about ‘content’. Why does a tweed jacket carry the conotations it does? It’s down to it’s content: it’s history, it’s heritage, the method of construction, the individuals who popularised it.
I would even argue that even art in its purest form does not always require a context. Some abstract expressionism (Yves Klein pops to mind) is completely devoid of a context in my view, but is concerned mainly with aesthetics and the emotional response this evokes. This is surely the main drive behind the fashion industry, is it not?
Fashion is indeed a form of art to me as art in my understanding is simply the pure expression of our thoughts, feelings and emotions and they tell our story. The way we dress is an expression of how we feel so to me fashion does fall under the catagory of Art.
I agree Art is the expression and communication of emotion- I think the way someone dresses exhibits and communicates this to those around them. Fashion is an art form.
I think that it is pretty obvious that artistic techniques has influenced fashion. However fashion is a form of art. It requires skill and communicates emotions, feelings and personality.