Fashion & Technology
Fashion and technology go hand in hand these days. Whether it is the soaring popularity of coloured on-ear headphones, everyone clamouring for the next must-have tablet/smartphone/music player or tech brands pushing themselves to design the most attractive and desirable devices they possibly can (thank you Apple), what you carry with you has become as important as your choice of outfit. With Apple now dominating the smartphone market almost through reputation alone, other tech brands have had to step up their game in order to cut into that market share. However, this is great news for the consumer – we are now overwhelmed in terms of choice and able to purchase excellent smartphones such as this new Motorola RAZR i white for a fraction of the price of the latest iPhone.
Motorola RAZR i White
The original Motorola RAZR V3i mobile phone became somewhat iconic in the mid-2000s. Anyone who considered themselves to be fashion-conscious owned the RAZR because it just plain ‘cool’. The steel construction drew admiring glances as soon as you pulled it out of your pocket, and this was complemented by a small and lightweight ‘flip’ design – it’s no wonder Dolce & Gabanna teamed up with Motorola to release a limited edition gold version back in 2005 and 2006. With credentials such as this, the new RAZR i smartphone has a lot to live up to. Luckily for us, it does so with effortless ease and manages to completely reinvent an icon. The new design is just as beautiful as the original V3i, with the aluminium frame, striking white fibre back casing and Corning® Gorilla® Glass display combining to create a phone that is, frankly, stunning:
This is a smartphone that feels and looks premium as soon as you take it out of the box. Although there has clearly been a focus on producing a ‘fashionable’ design, the overall aesthetic is masculine yet timeless and sophisticated at the same time. Measuring 122.5 x 60.9 x 8.3mm (4.8 x 2.4 x 0.3 inches), it’s about the same size as an iPhone 5, which gives you a sense of its proportions in your hand. The screen measures 4.3 inches, although it seems even bigger due to the gorgeous edge-to-edge display – brilliant for taking photographs and surfing the web, but something that really comes into its own when watching films on the go:
The Technology
With all this talk of how great the Motorola RAZR i White looks, you could be forgiven for thinking it might be trying to make up for shortcomings elsewhere. This is not the case, as this smartphone is powered by a 2GHz Intel processor, meaning it is quick and responsive as you go about your daily routine. Other key features include:
- An instant launch 8MP camera with auto-focus and a multi-shot mode that lets you take up to 10 pictures in less than a second.
- A long-lasting 2000mAh battery that provides up to 20 hours of battery life from a single charge.
- 8GB of memory on board, which can be increased to 32GB by microSD card.
- A beautiful 4.3inch edge-to-edge screen that provides an amazing viewing experience.
- A Corning® Gorilla® Glass display that is visually stunning, lightweight and highly damage-resistant. Perfect for those of you who are clumsy and have suffered the dreaded dropped-phone-cracked-screen scenario before.
- Splash-guard coating both inside and out for water resistance, not to mention dust and weather sealing.
The smartphone itself is powered by Android™ Ice Cream Sandwich, which, as a Google product, is a superb operating system and allows you to install a variety of excellent open source apps that will help make your day-to-day life easier and much more efficient. For those who are always looking to have the latest software, the RAZR i White can also be upgraded to the recently released Android™ Jelly Bean operating system.
Final Word
Motorola have managed to reinvent their signature RAZR line with the launch of the new RAZR i White. Combining striking aesthetics, a premium feel and the very latest hardware and software advancements, this is a smartphone that can genuinely take on the giants of the industry. However, as a fashion accessory for the modern man, the RAZR i is one that looks great and performs – whatever you’re wearing. The Motorola RAZR™ i White is available from selected mobile phone retailers now. See more at: www.RAZRi.com
