Customisation has been given a high-tech makeover, thanks to London’s latest pop-up: YrStore.
The concept store features the world’s first ‘Interactive Mirror, Digital Graffiti Wall & Live All-Over Print Bar’, enabling customers to design, print and even try on t-shirts via a huge plasma screen.
The four week pop-up, set among Kingly Court in Carnaby Street, London, will give customers the opportunity to let their imaginations go wild with the truly mind-boggling design combinations and colours at their disposal.
So let’s breakdown the tech in use…
The World’s First Virtual Changing Room
This plasma screen acts as a digital mirror, allowing customers to ‘try on’ their designs virtually before going ahead and getting them printed.
It gives you the opportunity to alter your design should you not be happy with how it look ‘on’ you.
The World’s First Digital Graffiti Wall
Ever wanted to try your hand at graffiti but not be arrested for it? Here is your chance.
The interactive digital wall allows visitors to create art using a digital spray can. Alternatively, you can select one of the template stamps or stencils to build up your image. You can also use your own images/designs via the email feature.
The World’s First Live, All-Over Digital Printing Process:
Once your design is completed, simply save it and head over to the till, where your design will be printed on high quality American Apparel tees.
YrStore will also debut its interactive touch-pods, where customers can create patterns, upload images and create t-shirt designs live on screen.
If you’re short on time but still want to get in on the action, there will be a selection of ready-to-wear pieces available that showcase the work of different artists.
The pop-up store is set to run until July 7th 2013, with prices starting at £20.
G3 and G4 Kingly Court,
YrStore Video Demonstration