Zara Beat Collection

Zara has called in model Harry Uzoka to front their new ‘Beat’ collection. The mid-Goth line, intended complement to the brand’s main autumn/winter range, takes the monochrome look to the extreme with a black-on-black editorial.

Grounded in alternative styles and high fashion, pattern, texture and materials are experimented with whilst a dark colour palette and bohemian styling keep it in the realms of everyday fashion rather than allowing it to become an art project.

The vast majority of pieces incorporate a pattern or texture – such as sequins, studs and leopard print – to add complex details and a sense of individuality. The shadowy colour scheme is broken only by three pieces: a bright red checked scarf and a sweater and shoes in leopard print.

The range also plays with gender boundaries. Pieces influenced by a heightened sense of masculinity – biker jackets, bombers, leather waistcoats and cowboy shirts – are combined with influences from womenswear such as sequins and sparkle effects to create a juxtaposing look that combines the two extremes.

In addition, formal shirting and tailored pieces introduce a bohemian feel to the range. Utilising the same contrasts as the rest of the collection, the tailoring blends traditional formal wear with ultra-modern details. Statement accents such as leather accessories and wide brim hats finish off the smarter looks with a dandy-esque touch.

Zara’s Beat collection takes a single concept and runs as far as it can with it. Applying sharp contrasts and bold techniques to pattern and detail, it crafts a unique collection that can contend with high fashion establishments well out of its price range.

Shop and see the full the collection online today.

Zara Beat Collection Lookbook

Zara Beat Collection

Zara Beat Collection

Zara Beat Collection

Zara Beat Collection

Zara Beat Collection

Zara Beat Collection

Zara Beat Collection

Zara Beat Collection

Zara Beat Collection

Zara Beat Collection

Zara Beat Collection

Zara Beat Collection

Zara Beat Collection

Zara Beat Collection

Zara Beat Collection

Zara Beat Collection

Zara Beat Collection

Zara Beat Collection

Zara Beat Collection