Limited Edition Menswear Collections To Launch Across UK
Casualwear retailer Gap has confirmed its international stores will take stock of a third round of collaborations from American GQ‘s pick of the best new menswear designers this month.
The US arm of Condé Nast’s men’s publication has selected Brooklyn Tailors, En Noir, John Elliott + Co, and M.Nii to each create limited edition menswear pieces for the chain.
Clothing, including graphic and plain t-shirts, sweatshirts, joggers, denim, hoodies and Oxford shirts, features alongside tailoring, accessories and both light and heavy outerwear.
The winners, chosen by GQ‘s editor-in-chief, Jim Nelson, creative director Jim Moore, and the magazine’s fashion editors, also took part in a mentoring program, which has been running since the project was founded in 2007.
Gap’s vice president of global menswear design, Tony Kretten, said: “This collaboration and what it offers to the Gap customer just gets better and better as we continue to work with new designers who have such passionate and unique points of view.”
Moore added that this year’s selection represents the four tribes of modern American style: “It is our most diverse group of designers to date, drawing influences from street culture, surf style, sartorial tradition and athletic wear with an edge.”
The collaboration with Gap, currently in its third year, has previously mentored other young US names including Aviator Nation, Baldwin, Bespoken and Ernest Alexander.
Pieces from the Gap x GQ Best New Menswear Designers of America collection will be available to buy from Gap’s 1,700 stores worldwide and online from 30 September, priced between £28 – £310.
John Elliott + Co