House Of Fraser Suited & Booted Initiative

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Department Store Chain Offering Cash For Clothes

Charity is at a centre of a new national campaign from British department store House of Fraser, which is asking men to donate unwanted suits in exchange for cash. The Suited & Booted initiative, in operation at the chain’s 58 formal wear outlets, aims to provide vulnerable and disadvantaged men with clothing to wear at job interviews. Old suits, shirts, ties and shoes can be donated via designated clothing banks across the UK in return for a £100 voucher to use against tailoring brands including Ted Baker, Paul Smith and Hugo Boss. Registered charity The Suited & Booted Centre works alongside the long-term unemployed, homeless and ex-military personnel in association with London-based tailoring business Berwin & Berwin. Emily Cowburn, a junior buyer at House of Fraser, said: “We’re absolutely delighted to be supporting Suited & Booted which provides such a valuable, and in many cases life changing, service to so many people.” The in store campaign was recently opened by menswear blogger Prince Cassius and runs until September 13th, 2014.

House Of Fraser Launch Suited & Booted Campaign

House of Fraser Launch Suited & Booted Campaign

House of Fraser Launch Suited & Booted Campaign

House of Fraser Launch Suited & Booted Campaign

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