British Fashion Council Reveals Four Day Line-Up

The British Fashion Council has revealed the first ever four day line-up of London Collection: Men in its six season history.

A provisional schedule for the men’s fashion event, which will take place from 9th – 12th January 2015, is made up of over 60 designers, with numerous additions including Aquascutum and Kilgour.

As predicted by FashionBeans alongside the initial announcement of the extra day, new menswear launch Several will be taking part. The label, design consultancy and e-commerce store founded by former Bally creative director Graeme Fidler will put on a presentation, according to the list.

Other new brand’s to show across official LC:M locations such as The Hospital Club, The Old Sorting Office and Victoria House include Danish label Soulland, accessories brand Universal Works, Nigel Cabourn and Private White V.C.

The growing number of slots has also made way for the return of brands which previously took a break from the event: Manolo Blahnik, Thomas Pink, C.P. Company and the Savile Row, Woolmark & St James’ presentation.

Fudge has been confirmed as the returning Official Hair Sponsor, working with the likes of Agi & Sam, Katie Eary, Craig Green and James Long to produce looks for shows, as well as putting on its Fudge Fix salon for visitors.

British GQ, coffee brand Lavazza, L’Oreal Paris Men Expert, London hotel Radisson Blu Edwardian and boutique perfume house Penhaligon’s are all also involved.

The full provisional schedule is available to view below. Further information and registration details can be found online.

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