Colour Matters

Much like finding the perfectly fitted suit jacket or the ideal trouser break, there’s no catch-all solution for making the most of our skin.

Although skin is fundamentally the same whatever its colour, there are a few differences which determine how best to look after it. Pale, ‘Celtic’ skin, for example, is particularly susceptible to sun damage and dryness, whereas black skin is especially prone to ingrown hairs.

So, here are some essentials tips on how to look after your skin, whatever its colour.

Red Hair? Pale ‘Celtic’ Complexion?

Dryness and sensitivity tend to be the biggest skincare issues experienced by men with a fairer complexion, which leaves them vulnerable to premature ageing, redness, freckles and sun damage.

The solution? Make ‘protect and survive’ your skincare mantra.

Factor Up

According to Cancer Research UK, if you’re a redhead, your risk of developing malignant melanoma – the most deadly form of skin cancer – is triple that of people with dark eyes and hair, making sun protection absolutely essential.

Opt for sun products with a minimum SPF of 30 and if you find that your skin is sensitive as well, then try a product like Dermalogica’s Super Sensitive Shield, which is formulated for the easily irritated (skin-wise, at least).

You’ll also need to ensure you’re protecting your skin on a daily basis, so use a moisturiser like Murad’s Perfecting Day Cream SPF 30 religiously, even in winter.

Dermalogica Super Sensitive Shield - Click To BuyMurad Perfecting Day Cream SPF 30 - Click To Buy
Make Friends With Your Freckles

A characteristic feature of most redheads’ complexions, freckles are the result of erratic production of the pigment melanin in the skin.

You can try fading more prominent ones with products like Clinique For Men’s Dark Spot Corrector and Skin Doctors SD White and Bright, but in reality getting rid of freckles is a bit like chasing rainbows – exhausting and ultimately a bit pointless. It’s much better to accept and embrace them.

Skin Doctors SD White And Bright - Click To BuyClinique For Men Dark Spot Corrector - Click To Buy
Don’t Be So Sensitive

With skin sensitivity and dryness posing a problem with Celtic complexions, it’s worth swapping your regular moisturiser for one like Nickel’s Bonne Gueule, which has been especially developed for fair skin and boasts an anti-redness formula to ensure skin doesn’t look – or feel – irritated.

Nickel Bonne Gueule Moisturiser

Blonde And Blue-Byed? Pale Skin?

Guys with blonde or light brown hair and pale skin face similar issues to those with red hair and freckles, with sun protection and moisturisation key to their routine. So…

Don’t Skimp On The Sunscreen

The risk of developing malignant melanoma is double for blondes and nearly 50 per cent higher for guys with brown hair, so make a daily sunscreen like Bulldog Protective Moisturiser SPF 15 part of your grooming armoury.

Bulldog Protective Moisturiser SPF 15


The most significant difference between pale and dark skin is that the former tends to be drier.

As well as keeping skin protected against sun damage during the day with an SPF moisturiser, invest in a hydrating night cream, like Lab Series Night Recovery Lotion, to deliver plenty of moisture while you sleep – studies have shown that skin absorbs moisturisers better at night.

Lab Series Night Recovery Lotion

Lift & Firm

Given pale skin’s susceptibility to premature ageing (wrinkles and fine lines tend to form earlier and are often more noticeable than in darker skins), you might want to incorporate anti-ageing products like Clarins’ Men Line Control Cream and Line Control Eye Balm into your routine.

Clarins Men Line Control Cream - Click To BuyClarins Men Line Control Eye Balm - Click To Buy
Dark Hair? Mediterranean Or Latin American ‘Olive’ Complexion?

This kind of skin rarely burns, tans well and resists the ageing process better than pale skin, having characteristics of both lighter and darker skin types.

However, it’s worth remembering that it still needs to be protected from sun damage (use a daily SPF15 moisturiser and sun lotion), and an oil-free moisturiser might also come in handy, too. Here’s why:

Mop Up

Darker skin is sometimes – though not always – a little oilier than paler skin, so if you’re noticing shiny patches, especially around the nose, chin and forehead, an oil-busting moisturiser like Origins Zero Oil Oil-free Moisture Lotion or Kiehl’s Facial Fuel No-Shine Hydrator is definitely worth integrating into your grooming routine.

Origins Zero Oil Oil-free Moisture Lotion - Click To BuyKiehl's Facial Fuel No-Shine Hydrator - Click To Buy
Afro-Caribbean? Dark Skin? Curly Hair?

It may not show the signs of age in the same way as pale skin, but having a darker complexion isn’t without its skincare challenges.

Not only is it prone to hyperpigmentation, it’s susceptible to ingrown hairs and can look grey and ashy if not sufficiently moisturised. Luckily, all these problems can be reduced or rectified with a few simple steps:

Prevent Ingrown Hairs

Ingrown hairs occur when hairs grow back on themselves after shaving, forming a painful and unsightly bump on the skin’s surface.

They’re especially common in Afro-Caribbean skin because of the natural curliness of the hairs, so help prevent them by exfoliating skin regularly with a face scrub and opt for an electric shaver or a single blade razor like Taylor of Old Bond Street’s Original Safety Razor, rather than one with multiple blades. This stops you from shaving the skin too closely, preventing hairs becoming trapped below the skin’s surface and, by extension, ingrown hairs.

Finally, round off your shave by applying a product like Anthony Logistics Ingrown Hair Treatment, which contains glycolic and salicylic acids to help dislodge dead cells and keep hair follicles fully functional.

Taylor Of Old Bond Street Original Safety Razor - Click To BuyAnthony Logistics Ingrown Hair Treatment - Click To Buy
Combat Greyness

When Afro-Caribbean skin becomes dry, it has a tendency to look grey and ‘dusty’ so ensure it’s adequately hydrated with a rich body butter like The Body Shop’s Shea Body Butter or Palmer’s Cocoa Butter Formula For Men.

If your face is dry, then look for facial moisturisers containing hyaluronic acid like Nuxe Men Moisturising Multi-Purpose Gel or Recipe For Men Facial Moisturiser as this particular ingredient helps attract and bind moisture to the skin.

You should also avoid scorching hot showers – hot water draws essential moisture away from the skin.

The Body Shop Shea Body Butter - Click To BuyPalmer's Cocoa Butter Formula For Men - Click To Buy

Recipe For Men Facial Moisturiser - Click To BuyNuxe Men Moisturising Multi-Purpose Gel - Click To Buy
Guard Against Sun Damage

Darker skin may have – in the shape of a lot more melanin – a built-in sunscreen of sorts, but it still needs protecting from the sun, so think about using a moisturiser with SPF and always protect skin with sun protection products if you’re sunbathing.

Dermatologists now recommend that everyone opt for products with a minimum SPF 15 sunscreen, regardless of skin type.

Avoid Hyperpigmentation

Hyperpigmentation – a condition where skin darkens in certain areas due to an increase in melanin – is often triggered by an anti-inflammatory response to sun damage, acne or cuts caused by shaving.

It’s especially common in Afro-Caribbean skin but can be minimised by utilising proper sun protection, not picking spots (more easily said than done, we know, but essential all the same), and taking more time and paying more attention to how you shave.

Since acne scarring can cause pigmentation in darker skin, always treat spots immediately and be sure to see your doctor if acne is an ongoing concern.

Asian Colouring

As with Afro-Caribbean skin, Asian complexions are better protected against the ageing process and sun damage than paler ones. That said, Asian complexions can be prone to enlarged pores and uneven skin tone so be sure to…

Even Things Out

If uneven skin tone and pigmentation is a problem for you, then try Lab Series Power Brightening Serum +DR, which was specially developed for the Asian grooming market and acts to even out overall skin tone. There are several products in the range but the serum is the only one that seems to be easy to track down in the UK. Or, try SkinCeuticals Phyto Corrective Gel.

To even out skin tone without brightening, apply a BB cream like Lab Series BB Tinted Moisturiser SPF 35, which not only contains an adaptive pigment that matches any skin tone, but also packs an impressive SPF 35 sunscreen to guard against sun-induced pigmentation.

Lab Series Power Brightening Serum +DR - Click To BuySkinCeuticals Phyto Corrective Gel - Click To BuyLab Series BB Tinted Moisturiser SPF 35 - Click To Buy
Final Word

Properly caring for your skin means understanding its specific strengths and weaknesses. Incorporate these tips into your existing skincare regimen and you can rest assured you’re doing everything you can to make the most of your complexion.

If you’ve discovered a specific product, routine or tip that’s ideally suited to your skin type, make sure you share it in the comments box below.