Label Debuts SS15 Campaign Video

Fashion and motion collide in Z Zegna’s latest campaign video, exhibiting its latest designs through stunning shots of professional parkour talent in action.

The first in the ‘Be Your Own Style 24:7’ clip series from Ermenegildo Zegna’s diffusion line showcases its unique mix of sportswear and outerwear, styling its new Soft Shell Jacket over an anti-crease, lightweight suit, designed to stretch and move with the wearer.

Filmed in Milan and directed Jacob Sutton, each clip aims to capture the essence of the archetypal Z Zegna fan – “a man who while is impeccably stylish, expects nothing less than around-the-clock performance and functionality from his wardrobe”, according to a statement.

Two follow-up clips explore similarly active scenarios, including a man on the move in a vibrant, bustling city, and the day-to-night versatility of Z Zegna’s spring/summer 2015 collection.

You can shop the latest range of Z Zegna now at Farfetch, Harrods and Zegna.com, and watch more campaign clips on Zegna’s YouTube channel.

Available At
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Z Zegna SS15 Campaign Video