Anyone who likes well-made, accessibly priced clothing (and let’s face it, who doesn’t) is bound to be a fan of designer x high street collaborations. But there’s no getting away from the fact that high-end swag can be a bit, well, mental.
Prime example: H&M’s eye-popping partnership with Paris-based label Kenzo, which was revealed today in all its statement-making glory. Great if you’re into clashing patterns, brash colours, and animal prints, not so much if you’re a minimalist wallflower.
If an electric green and black tiger-print jumpsuit is a bit too bold for your taste, you could try the joggers that look like a fruit pastille ice lolly, or the neon green-soled Chelsea boots? Beyond that, we’re out of ideas.
The collection, designed for the Swedish retail giant by joint Kenzo chiefs and Opening Ceremony founders Humberto Leon and Carol Lim, is due to launch in just a few weeks. And if past collabs with the likes of Maison Margiela, Alexander Wang, and Balmain are anything to go by, it will take all of 30 seconds to sell out before appearing on eBay with a 300% markup.
Good luck (for buying it and pulling it off.)
The Kenzo x H&M collection will be available in 250 H&M stores worldwide from 3 November, prices tbc.