Fashion is an inescapable part of style - naturally, there are going to be trends.
It just so happens that, say, the heritage look is a big hit amongst the forum - which, incidentally, is still quite small!
I'm not sure I agree that there is a lack of individuality - I mean, my ideal shoe is the Chelsea boot, and Pins is known to own orange Nike hi tops for example - but for what it's worth I'll say that I'm not sure that that's a bad thing, or that it signifies something bad. Of course personal identity is of tremendous importance, but perhaps we're a very like minded bunch of people! As a fashion website we're bound to associate ourselves with trends and fashions, and it's a specific type of person that joins an online men's fashion forum. A certain amount of general consensus is only natural.
You can also add to that the consideration of those whose personal styles haven't been fully realised. It's very difficult to teach somebody their own individual style, so when people come on the forums asking for advice, we can help them look great, but only they can get themselves looking like themselves. To do that takes confidence and conviction in the clothes you're wearing. If that means we have a lot of members lacking that - which, by the way, I'm not saying we do - then fantastic! It means that people who are new to men's style are joining the forum and sticking around.
There's some weight to what you're saying but equally it can be no bad thing that the forum is developing its own identity.
Then again... perhaps every post you've read is from Jay? He's quite prolific
So yes, Merry Christmas and all that!