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  1. #1

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    PLEASE HELP! Fashion & Social Media

    Hi everyone,

    My name is Gemma and i'm 22 year old student in my final year at university.

    I am currently undergoing a dissertation on 'the impact of social media on fashion consumption'. I am basically looking into whether brands having Facebook or Twitter affects us as a consumer, or if it sways us to buy with that brand or it deters us away.

    I was just wondering what everyone's thoughts are on this, and brands in general using using social media? Is it good/bad? Does it affect you buying with a particular brand?

    Any comments are greatly appreciated!

    Thank you

    Gemma

  2. #2
    William Colman's Avatar

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    I can't say I pay any attention to a brands presence on social media. I've liked a few pages and follow a few on twitter but I wouldn't pour over the pages for ages.

  3. #3
    MarcLager's Avatar

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    Quote Originally Posted by William Colman View Post
    I can't say I pay any attention to a brands presence on social media.
    Dito. I don't use Facebook or Twitter at all for fashion consumption. I follow a few blogs, buy magazines, check out street style sites and web shops with brands I generally like.

  4. #4

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    rather than facebook/twitter, I use forums. The other social media i use is Tumblr. These are visual blogs set up by enthusiasts as well as brands. Can be very helpful

  5. #5

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    Thank you for all responses!!!! Greatly appreciated :-)

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