I am a post graduate fashion student in Edinburgh. My dissertation is on the affects of social media on the performance and brand image of luxury fashion brands so I was hoping some fashion-minded individuals might be able to help with my research. There's a link to my survey below which I'm sure some of you will find interesting, the questionnaire will only take around five minutes to fill out.
Thanks very much in advance, if you have any questions or concerns please feel free to message me.
Just completed it.
As a general observation, a luxury brand using social media is one thing, but spam is another. It doesn't matter what the brand is, or what they are advertising, if it's a pop up advert and it gets in the way of something else I'm looking at in social media, it gets ignored.