Horse-Riding Range To Coincide With London Event
Spanish fashion retailer Massimo Dutti has delivered another English affair with the third instalment of its premium Equestrian Collection. The AW14 range from the limited edition line, which features clothing, shoes and accessories, takes inspiration from horse sports with details and fabrics such as quilting, suede, leather and corduroy. Belted jackets, Jodhpur-style trousers, cashmere and cable knits, shirts, blazers and polos sit alongside Chelsea boots and trainer shoes as well as a weekend holdall and backpack, suede cap, leather bracelets and quilted leather gloves. Massimo Dutti, which is owned by the same parent company as high street chain Zara, called in fashion advertising and branding agency Hunter & Gatti to shoot the campaign; fronted by Replay, Hugo Boss and Belstaff model Victor Nylander. The launch of the Equestrian Collection ties in with the label’s sponsorship of the Massimo Dutti Trophy at the 2014 Longines Global Champions Tour. The show jumping event, hosted at the Horse Guards Parade ground in central London, runs from the 14-16th August and will include a Massimo Dutti pop-up shop where the collection will be on sale. Elsewhere, the AW14 Equestrian range can be found in three of the brand’s 11 UK stores: London’s Oxford Street and King’s Road and Ireland’s Grafton Street. It is also available to buy online at MassimoDutti.com. Prices range from £9.95 for socks to £265 for a leather jacket.