• Men's Fashion Guides

The Hottest Trainer Launches This Week

Brooks Fusion Ivy League

Seattle-based sportswear company Brooks started out by making ‘bathing shoes’ in 1917. We’ve never felt the urge to take a bubbly soak in a pair of sneakers and we suppose that’s why the business shifted to concentrate on technical runners. Today Brooks also turns out a host of old-school-inspired lifestyles trainers. For its Ivy League Pack the brand’s 90s favourite, the tech Fusion, has had new collegiate colourways applied to the uppers, while the midsole features a window to display the heel cushioning. Available at Brooks, priced £85.

Converse Jack Purcell Modern HTM

Converse’s Jack Purcell has set a high watermark for sleek, low profile sneakers for more than 80 years. The emblematic style, characterised by their rubber toecaps and recognisable ‘smile’, is so iconic that is has fundamentally gone unchanged for almost a century, until now. Under the eye of Nike’s legendary HTM team, which has already updated of the Converse All Star, Auckland and Thunderbolt, the Jack Purcell has been modernised with a with new construction and premium materials. Available at Converse, priced £145.

Arkk Copenhagen Raven Perforated-Toe Low-Top Trainers

Copenhagen-based Arkk likes to keep things simple. Despite being a sports-orientated sneaker brand, it forgoes the usual bells and whistles in favour of technical materials and clean shapes inspired by minimalistic Scandinavian architecture. Joining the recently relaunched Sneaker Studio at MatchesFashion for the first time, Arkk brings with it the Raven style, which features neoprene uppers with panels of perforated leather and a smooth white rubber sole. Available at Arkk Copenhagen, priced £99.

Diadora N9000

Nike or Adidas but ever since the brand brought back its 90s runner – the N9000 – in 2014, the brand been riding high on the trend for classic reissues. Paying homage to its homeland (where it continues to be the only Italian athletic footwear and apparel manufacturer still making products), the sneaker brand has bolstered the retro model with new green and blue colourways in the Italia Pack. That’s an offer we can’t refuse. Available at Amazon, priced £140.

Fred Perry Black Champagne Tennis Shoe B2

Fred Perry’s got game when it comes to tennis shoes. After all the brand, named after the maverick British champion himself, predicted their rise as a style staple (kind of) as early as 1940. The style introduced forty years on, the B2, has been revisited by the brand in the modern day. Honouring the classic colours of the Fred Perry polo shirt, the sneaker has gained hairy suede uppers, nubuck leather trims and a new Lycra lining in a tonal black with champagne details. Available at Fred Perry, priced £75.

Luke Todd

As FashionBeans deputy editor, Luke Todd is tasked with filtering through the latest from the worlds of fashion, grooming, fitness, technology and lifestyle to deliver an indispensable edit of the most stylish stuff. Along with working on the site since 2009, he has written for leading titles such as ShortList, Drapers and GQ Style Germany and has consulted for brands including Bulldog Skincare and James Harknett.