Reebok has long relied on the classics (and indeed the Classics). Which is no bad thing. From time to time, however, the British-born sports brand pushes a piece from the archives well into the now, and none is more deserving of a makeover than the iconic Reebok Workout.
Decked out with an ultraknit construction, the newly (and aptly) named Workout Clean Ultraknit features an EVA midsole, rubber outsole for increased traction and the label’s signature branding to the sidewall – all of which bodes well for your workouts. A lighter construction is better-suited for circuits with added ventilation, while the retro look makes for an acceptable kick on the off-duty. Two in one, so to speak.
Reebok also tapped Tokyo-based illustrator Rimo to create the campaign artwork of the relaunched silhouette. Expect lots of acid-tinged transitions, bright colours and previous designs, all of which nods to the label’s storied history.
Not that prestige will cost the world. While brands-that-shall-not-be-named charge over the odds for legacy sneaks, the same can’t be said for Reebok. Retailing for just £109.95 online, you can embrace a new classic that doesn’t warrant a quick cash loan.