The Weeknd is one of 2017’s breakout stars, and it turns out his wardrobe is just as popular as any foul-mouthed lyric about 5am booty calls – especially with the folks at H&M.
Following an initial partnership for summer, the Canadian artist has launched a second handpicked edit for the Swedish retailer comprised of 18 pieces. Prices range from £12.99 to £69.99 and feature The Weekend’s iconic ‘XO’ trademark throughout upon a selection of hoodies, t-shirts, sweatshirts and souvenir jackets.
A simple lend-a-face-and-get-the-cash deal this is not, however. The collection chimes with the hitmaker’s popular personal style, letting you channel the 27-year-old without the celebrity pay packet (or, sadly, the celebrity girlfriend). Take a look at every piece below.
Available online and in-store at H&M from 28 September.