J.Crew Heritage Collection Rugby Shirt

Even if you don’t know your loose-head prop from your blind-side flanker (us neither), make room for J.Crew’s new unisex Heritage Collection rugby shirt. Based on one of the brand’s original designs from 1984, it’ll add a sportswear spin to your outfit without appearing try-hard – geddit?

Buy Now: £62.50

Converse Chuck Taylor 1970s Hi Letterman Pack

For a dash of Ivy League style, you can’t go wrong with a varsity jacket. The new Converse Letterman Pack translates the ultimate in collegiate cool onto its classic Chuck Taylor high-top, rendered in grained leather and finished with deft touches such as a soft wool tongue and oversized ‘C’ chenille patch.

Buy Now: £89.00

River Island Grey Check Skinny Smart Trousers

It’s hard to remember when checks weren’t a go-to for guys in one form or another. This season, however, they’re coming into their own with more options than ever. We’re particularly taken with these trousers from River Island, which are cut to show off everything you’ve been working for in the gym.

Buy Now: £35.00

Mango Regular-Fit Camp-Collar Shirt

Tony Montana’s biggest export after, yeah that, the Cuban collar is sticking around for another stint in the sun. If short-sleeve, floral versions aren’t for you, tap something a little more classic, like this green, casual-fit version from Mango, which also benefits from a patch pocket chest for a utilitarian touch.

Buy Now: £49.99

Elemis Biotec x Foreo Collection

A well-stocked grooming cabinet is not easy to come by (what do you mean you don’t own an age-correcting 24-hour serum with SPF 15?) Fortunately, Elemis is making the task easier with this kit that contains all the essentials of looking good, including a facial cleansing device from the guys at Foreo.

Buy Now: £80.00

Zara Blue Side Trim Suit Trousers

How do you turn a pair of suit trousers from a boring wardrobe necessity into a fun piece of clothing you’ll actually want to wear? Here’s the answer: design them in a powder blue colour, add a contrasting side trim and finish with an elastic waistband. Cheers, Zara.

Buy Now: £39.99

Kent & Curwen Jersey Polo

You don’t have to look hard to see the influence David Beckham has had on Kent & Curwen since snapping up half the heritage label. Take this classic jersey polo, which updates a simple sportswear staple with 21st-century details like a trim collar and quarter-zip neck.

Buy Now: £165.00

Timex x Nigel Cabourn SST Watch

To celebrate 50 years of his eponymous brand, renowned menswear designer Nigel Cabourn has teamed up with Timex on a soldier-inspired watch. A reimagining of the Camper model issued to the US army back in 1982, the limited edition timepiece comes with both black and army green Ventile straps, all presented in a cotton drill and herringbone army mending kit. Sign us up.

Buy Now: £129.00

French Connection Laundered Oxford Check Harrington Jacket

Before you know it, it’ll be time to stuff boring coats to the back of the wardrobe and dig out some cooler jackets. Make a statement this spring with French Connection’s laundered Oxford check Harrington jacket, which comes packing plenty of clashing patchwork prints, toned down with a simple zip-front shape.

Buy Now: £75.00

Hackett Hurlingham Striped Washbag

Draw a line under every other trend, this season it’s all about stripes. Helping men to earn theirs, Hackett has put together an entire collection dedicated to the stuff. Alongside boating blazers, there are pieces like this Italian cloth washbag, which will keep all your grooming gear to hand on wet and dry land.

Buy Now: £70.00

Grenson Drew Shoe

While the fairer sex believes you can never own too many shoes, we’d rather focus on getting a few pair spot-on. These Derbies from Northampton stalwart Grenson tick all the right boxes thanks to their grain calf leather, slim rubber wedge sole and comfortable lining that’ll look ace worn with rolled-up jeans or tailored trousers.

Buy Now: £166.00

H&M Printed Denim Jacket

Do you like Nicki Minaj enough to wear her face on your clothes? You may not have asked yourself that particular question before, but if the answer is yes, get yourself down to H&M sharpish. Aside from the denim jacket being a must-have on its own, this one sticks the ‘Super Bass’ singer front and centre on the reverse. Cue Drake wearing it in 3, 2, 1…

Buy Now: £39.99

Cornerstone Face Scrub

Men with faces, we’ve got great news. Aiming to automate the bathroom, shaving subscription service Cornerstone has added a whole new range of grooming products to its line-up. From deodorant that’ll keep you fresh for 48-hours to face scrub fortified with volcanic sand, you’ll never have to step foot inside a shop again.

Buy Now: £5.00

Lacoste Paris Polo Shirt

Contrary to popular belief, it is possible to look smart without fully suiting up. For a smart-casual twist on tailoring, layer Lacoste’s new Paris polo shirt – with its reduced length, collar band and concealed placket – under an unstructured blazer for an instantly urban and relaxed look that won’t have you turfed out of the office.

Buy Now: £85.00

Topman Dusty Rose Skinny Suit Jacket

To paraphrase Game of Thrones: wedding season is coming. Stand out from every other guy at the venue with this peak-millennial dusty rose suit jacket. Wear it as a full suit for maximum impact or break it up with darker separates down below.

Buy Now: £90.00

Quay Australia Byron Sunglasses

Too much UV exposure is just as bad for your eyes as it is your skin, so keep your peepers protected with a solid pair of shades. This style, from the first menswear collection by Australian brand Quay, is an update of the classic Clubmaster shape, with an accented brow-line for a retro tinge.

Buy Now: £35.00

Wrangler Blue And Yellow Sweatshirt

Some days muted colours just don’t cut the mustard like, well, mustard. Enter Wrangler’s Blue and Yellow capsule collection for SS18. Subtle it ain’t, but it’s a choice full of attitude for any guy who wants to stand out from the crowd.

Buy Now: £65.00