Bradley Wiggins x Fred Perry Spring/Summer 2013
British Olympian and Tour De France champion Bradley Wiggin has returned to his collaboration with Fred Perry to produce a third capsule collection. Featuring a wide array of sporty staples that cross over into everyday casuals, this collections boasts wearability and heaps of British style.
Working in a retro Brit palette of navy, red and white, recognisable Fred Perry features have been modified with a sportswear edge. With cycling at the root of each design, hem lines have been reworked and extended whilst zip detailing has been made sharper and more practical.
Still upholding the Perry air of simplicity, polos and jackets focus on contrasting hems and stripes as opposed to alternate shapes and cuts. With the iconic logo and old school palette working its way throughout the collection, ‘Mod’ associations and styling points remain suitably untouched throughout.
Key pieces that deliver both practicality and easy style include the red zip neck polo and the signature navy Harrington. However the white zip up sweater boasts the ultimate in simplicity and Fred Perry influence. It’s subtle and clean contrasting trims work to add a refined element to an otherwise everyday casual piece.
Shop the full collection at Fred Perry now.