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Selfridges Shoe Carnival
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07 March 2013
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Neil Thornton
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Selfridges Shoe Carnival
Selfridges flexes its fashion muscle with the launch of its ‘Shoe Carnival’, a two-month extravaganza that celebrates and delights in all things footwear. Running from 1st March to the 21st of April 2013, the Shoe Carnival is hosted in the store’s men and women’s shoe departments – both of which boast titles of the world’s largest. A global destination for shoe lovers everywhere, the ‘Shoe Carnival’ doesn’t just offer a chance to buy the most coveted styles by the most coveted designers, no it wouldn’t truly be a Selfridges celebration without a plethora of unique and extraordinary experiences.
Selfridges Window Displays
First up are Selfridges iconic windows, all re-designed with fun carnival themes with shoe related ties woven in:
The Menswear Shoe Carnival Program
STEMAR
Dates: Friday 1st March – Sunday 3rd March Experience the craftsmanship of handmade Stemar shoes, with a master craftsman demonstrating age-old techniques. Choose from a wide range of exotic leathers to create your perfect leather shoe.
HARRYS OF LONDON
Dates: Thursday 7th March – Sunday 10th March Join Harrys of London artisan to experience a bespoke workshop. Create custom colour finishes on a new AW13 lace-up style, complete with your own embossed monogram.
OLIVER SWEENEY
Dates: Monday 11th March – Sunday 17th March It’s time to ‘Tattoo Your Shoe’. With a real tattoo gun and ink, an expert tattoo artist will leave a unique indelible mark on your new Sweeney shoes with a special design or memorable date.
CHEANEY
Dates: Thursday 21st March – Sunday 24th March Experience the unique craftsmanship of Cheaney shoes. Join the Cheaney cobbler to create your own luxury made-to-measure shoes.
HARRYS OF LONDON
Dates: Wednesday 27th March – Sunday 31st March Join Harrys of London artisan to experience a bespoke workshop. Create custom colour finishes, complete with your own embossed monogram.
EXCLUSIVE GQ EVENING
Date: Wednesday 27th March, 6-8pm Join Selfridges for an action-packed evening in association with GQ, complete with exclusive services, fabulous prizes, cocktails by Lounge Bohemia and a style clinic hosted by associate editor of GQ, Robert Johnston, and Selfridges’ buying team. Find out more and register for tickets here.
JEFFERY WEST
Dates: Thursday 11th April – Sunday 21st April It’s all in details. Join a Jeffery West artisan for a unique colouration and embossing service.
TODS
Dates: Friday 19th April – Sunday 21st April Add the personal touch to your favourite footwear. Buy any pair of Tods and receive a complimentary embossing of your initials.
The Big Competition
In true Selfridges style, and to prove that having too many pairs of shoes is never a bad thing, the brand are offering customers the chance to win a years supply of shoes to celebrate the Shoe Carnival. Find out more information by clicking here.
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