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Manchester United Announce adidas Deal

Football Club Ends Ties With Nike

Sports brand adidas will take over kit responsibilities at Manchester United next season as part of a £75m-a-year deal. The news comes just days after the team’s latest strip with rival Nike was unveiled. The partnership is set to run for ten years and coincides with a new sponsorship agreement with Chevrolet from August 2015. A combination of the two will see the team earning around £125m per season from shirts alone. In place for the 2015/16 season, the adidas deal is valued at more than double the amount the club currently receives and is reported to be the largest manufacturing deal by any club to date. Nike pulled out of negotiations last week, stating bosses at Old Trafford were demanding too much money to move forward. The sportswear announced it will front the kit for just one more season, with the look recently featured on FashionBeans. It is expected that designers at adidas will now be begin working on ways to match Nike‘s technical innovations such as Dri-Fit fabrics and 3D body scan fit. The 2014/15 Manchester United kits went on sale yesterday, priced at around £49.99.

Manchester United Home Kit 2014/15 Season

Nicole Whitaker