Diadora Unveil Re-Mastered Titan Trainer For 2014
The rise of retro trainers has inspired one brand to take inspiration from its past successes. Diadora has unveiled the Titan III, a revitalised version of the now-iconic sneaker of the same name.
The Italian brand has brought back the style, popular during the 1980s, using quality materials and innovative impact control technology.
The Titan III now boasts a two-layered EVA foam sole and padded ankle collar, to ensure the finest quality of support for the wearer, whatever the activity.
Established in 1948 by Marcello Danieli, Diadora has been developing footwear throughout its fifty year history. The brand is known for creating styles designed for both performance, as well as everyday wear.
The international name has already enjoyed considerable success this year, signing a three year sponsorship deal with professional cycling group Movistar team as well as collaborating with Patta for the release of an anniversary edition of the Diadora N9000.
Titan III is the signature piece in a spring/summer 2014 line for Diadora and is available in grey and black suede with tonal mesh panels offset against coloured branding and blue accents.
Exclusive to JD sports and priced at £50, the brand hopes the Titan III will be as popular as its predecessors.