Instagram is good for a lot of shameful things: stalking exes, spot popping videos, avocados. Lots of avocados. But one thing you can use it for (and admit to) is improving the way you dress, square by stylish square.
The platform is a hotbed of even hotter fire ‘fits, but you have to know where to find them. With more than 700m active users, it can be a struggle to keep pace with the best, the most stylish, the most worthy of a follow.
To save you sticking your thumb where it’s not wanted or needed, we’ve curated the 50 best accounts, whether you lean street or sartorial, from sneakers to six-figure watches.
A wise man once said, “you’re only as good as the ‘gram you keep”. We say ‘wise’, it was our social media manager. But he had a point. In order to be able to advise on which other accounts are deserving of double taps, we had to curate a worthy one ourselves. From the most stylish lookbooks to our best daily articles, we’d humbly say we nailed that one.
Stylish Grid Game
Buying a shiny new piece of menswear is all well and good, but what exactly do you wear with it? Well, Stylish Grid Game holds the answer with a series of recreatable looks using the season’s key pieces.
If you prefer a polished getup, take your cue from Sharp Grids. The flat-lay maestro provides a masterclass in smart-casual looks, with shots passing on trends in favour of a more classic approach.
If you admire shoes, denim and design (and let’s be honest, who doesn’t?), give the flat-lay king and stylist a follow. Expect lots of navy, plenty of minimalist sneakers and a whole heap of foolproof looks.
While most flat-lay accounts focus on timeless menswear staples, Jay Beez gives the traditional format a streetwear kick. Which means fewer Oxford shirts, and more Stüssy tees.
Alabama isn’t exactly known as a fashion capital in the US. But that hasn’t stopped Allen Walker from building one of the coolest accounts to show off the deep south’s even deeper understanding of style. Not a Texan tuxedo in sight.
Blogger and social media superstar Adam Gallagher (AKA I Am Galla) has amassed an Instagram following of over two million thanks to his wanderlust-worthy travel snaps and effortless take on smart-casual.
One of the world’s leading authorities on classic men’s style, London-based Crompton’s feed is excellent at highlighting the small details on bespoke, craft and luxury menswear.
Tastemaker, street style fixture and more recently designer, it’s Nick Wooster’s distinctive personal style that sets him apart from the pack. The former buyer’s tattooed-silver-fox look and effortlessly cool, mashed-up outfits are undeniable IG gold.
When you’ve built a global brand off the back of your ‘best dressed’-topping style, you know you’ve got something extra. Justin Livingston’s slick, laid-back look is the perfect weekend outfit inspiration.
Jonathan Daniel Pryce
The award-winning photographer (and FashionBeans contributor) known as Garcon Jon built his profile on way-above-average street style portraits. An uncommon eye for the stylish means his cityscapes and travel shots also give you a daily urge to explore.
Men With Street Style
More concerned about your getup than your grooming? Headless shots of well-dressed men provide inspiration for every grade of casual on this fast-growing men’s style account.
Men With Class
The formal counterpart to the street style feed, more than four million people keep up to date with the latest trends in tailoring via daily updates from the (equally headless) Men With Class.
Men In This Town
Magazine, street style blog and up-and-coming Instagram heavyweight MITT regularly shows you how to combine sportswear and tailoring separates for easy-going cool.
“Nonchalant elegance and effortless fly since 2008” reads Karl-Edwin Guerre’s bio. Almost a decade after his first square picture, he’s still the go-to guy for dapper city-ready style.
The original fashion blogger, Scott Schuman’s legendary site has spawned one of the most influential Instagram accounts around, featuring the greatest street style from all four corners of the globe.
British retailer Reiss has had the premium end of the high street cornered for almost half a century. Its sleek approach to menswear is replicated online, with plenty of snaps of fail-safe tailoring, holiday backdrops and wardrobe workhorses tied together.
Wardrobe staples are worth their weight in gold, but there’s always room for the odd trend piece. And there’s plenty of those on ASOS’ menswear account, which is stacked full of outfit ideas that combine of-the-moment clobber with wardrobe staples.
Over the past four years, Suitsupply has been quietly making a name for itself as the go-to spot to pick up top-notch tailoring without breaking the bank. The Dutch formalwear retailer’s minimalist IG feed is just as cool – showcasing new product arrivals and ways to wear its pieces.
Mr Porter goes one step further than simple wardrobe envy by showcasing its latest editorial shoots and capsule collaborations. The designer menswear hotspot also provides food, travel and interior inspo that results in full-blown lifestyle envy.
There’s a reason Topman has remained at the top of its game since 1978, and it’s all neatly compiled on Instagram. There are shots to pique the interest of every dresser, with the retailer’s depth of product proving to be its biggest strength.
Streetwear & Sneakers
Stylist/model/professional-digital-native Luka Sabbat – AKA Mr Fallback – is an expert at serving street-inspired looks that take the usual Supreme fan fodder one step further. Come for the strong sneaker game, stay for the killer dreads.
South Korea, rising fashion capital that it is, has quite the trainer habit too, as proven by sneakerhead GC911. With almost 20,000 shots of the hottest treads in the game, the snapper is always a step ahead of new releases.
The Drop Date
Anyone who knows a thing or two about trainers will already be following The Drop Date. For the rest, it’s time to get on board. The account reveals the hottest upcoming releases, often before anyone else, alongside running commentary from some of the most ardent sneakerheads on the planet.
In a saturated market, every trainer retailer needs a secret weapon. In the case of Size?, it’s Luke Matthews. The Londoner’s feed features kicks and other lifestyle shots set against the backdrop of the UK’s perma-cool capital.
Needless to say, the man behind New York sneaker retailer Kith owns a sharp eye. That man is Ronnie Fieg. The American designer publishes hundreds of shots of the finest sports luxe threads around, giving a sneak peek of Kith up-and-comers and more.
The abs that spurred a thousand gym memberships are now available to peruse via smartphone. Though Mr Gandy’s feed isn’t all slicked-up torsos and barely-there swimwear. The British model also posts his interests, which include fast cars, razor-sharp tailoring and his rescue dog, Dora. Tough life.
With cheekbones (and a fiancé) capable of inducing envy into most of mankind, we expected nothing less than what we got from Oliver Cheshire’s account: fail-safe looks, fitspiration and obligatory #couplegoals shots.
It’s no secret that Johannes Heubl is a master when it comes to tailoring, and he’s got the Instagram to prove it. The German model’s feed is awash with killer sartorial get-ups, not to mention the queen of everyone’s heart, girlfriend Olivia Palermo.
For the guys and girls who prefer their models how God intended, Eric Rutherford is a must-follow. America’s favourite silver fox regularly posts front-row looks (and off-duty style) worth copying.
Patrick Chukwuemeka Okogwu may be Tinie by name, but he’s big on the ‘gram. Between hanging out with fellow A-listers like Will Smith and chilling on the front row at fashion shows, it’s a wonder he has any time to put out all those bangers.
Dwayne ‘The Rock’ Johnson
Most images on Dwayne ‘The Rock’ Johnson’s account are of the man himself. That’s probably because his thumb is strong enough to press through the phone screen. Check him out for the only #GainsGoals your feed needs.
The most followed of the Beckham bunch (a point he made crystal clear while expertly trolling Brooklyn on his account), Dave shows off the man behind the style icon with regular family snaps and shared memories from his days in the beautiful game.
Ryan Reynolds only joined the social media bandwagon in 2015 but has already amassed more than 12m followers. When he’s not being (frankly, tiresomely) handsome, the Deadpool actor is showing off his equally enviable personal life (and wife).
Style is no laughing matter for funny man Kevin Hart, as proven by his IG account. Awash with stateside looks that can be translated to any corner of the globe, there’s also the odd shot with a number of famous faces. Because, y’know, Hollywood.
There’s a reason Anish Bhatt appeared on Channel 4’s How’d You Get So Rich?. He’s loaded. And as a result, the British collector-cum-influencer has access to models from vintage Rolexes to Patek Philippes, which he shows off alongside various fast cars and ludicrous resorts.
Hodinkee is the go-to news source for all things horological, and the site has an Instagram to match. Publishing in-house shots, reviews and pre-release pieces to ogle daily, it’s a non-stop feed of wrist porn.
A Blog To Watch has the scoop on every high-end watch from Baselworld and beyond, most of which are likely to fall into senior editor David Budapest’s paws before anyone else. His own account gives a first-person view of the latest Swiss creations, so you can at least pretend.
For those with a taste (and a bank account) for limited-edition watches, Rare Birds is straight from paradise. The German IG’er charts every hard-to-find timepiece known to man from the likes of Tag Heuer to Jean Richard.
As co-founder of watch blog 8past10 and the author behind half a dozen horological tomes, Kristian Haagen knows a thing or two about watches. Share in his passion with this ticker-filled feed.
Andrew Weitz may describe his ‘executive style consulting’ as giving someone ‘the Weitz effect’ (which is a bit, well, naff), but you can’t deny the man has an eye for what looks good: usually an impeccably-cut suit.
David Gandy’s go-to dresser, Joe Ottaway has come a long way from being just another Essex boy. These days the former personal shopper can be found travelling the world (and making everyone jealous in the meanwhile) as Mr Porter’s client relations manager.
Warren Alfie Baker
London born and raised Warren Alfie Baker is perhaps best known for exporting his take on British tailoring over to Los Angeles. Shortly after relocating, he became a highly sought-after stylist, but he still finds time to scope out the coolest spots in West Hollywood.
The former editor of Swedish style guide Manolo, Andreas Weinas is now a freelance writer, menswear consultant, model and watch enthusiast. You can add dapper Instagrammer to that CV, too, thanks to a grid packed with stylishly shot suits.
It’s easy to see why Marquelle Turner is consistently named one of America’s best-dressed men. While others stick to a signature look, no two of the New York stylist’s Instalooks are the same, each one better than the last.
You know you’ve made it when there’s even a hashtag of people copying your signature style. EJ Samson – sorry, #EJSamson – is a former magazine editor who’s now best known for his natty shoulder shots and love of knitted ties.
For a masterclass in sprezzatura, Gennaro Annunziata’s account is second to none. When he’s not cutting and stitching faultless three-pieces, the Neapolitan tailor can often be seen perching on that famous spot at Pitti Uomo.
Angel A. Ramos
Bespoke designer Angel Ramos takes inspiration from New York’s art and architecture for his one-off designs, which he later shows off to his loyal following alongside a smattering of style quotes to live by.
It’s been almost a decade since Dan Trepanier snagged US Esquire’s Best Dressed Real Man contest in 2009. But the creative director hasn’t let things slip in the years that followed, building a solid following of close to 50k as a result.
Despite not working in menswear (he runs a business that supplies nurses to hospitals), Khaled Nasr could easily pass for a fashion week regular. The entrepreneur describes his style as ‘composed flair’ and having scrolled through several statement blazers, we’re inclined to agree.