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How To Wear The Men's 1970s Fashion Trend In A Stylish Way

Nostalgia is a funny thing, it looks back on most decades adoringly, picking out timeless trends and reaffirming just how utterly crap our current setup is. Apart from the 1970s, that is,...

The Biggest Men's Denim Trends For 2021

There will always be style purists who say that dark, unsullied denim (preferably selvedge) is the only kind worth investing in for versatility and longevity. And while we agree, to an extent,...

7 Men’s Fashion Trends That Shouldn’t Work (But Do)

The fashion industry can seem like the upshot of a bet between designers to see who can be most contrary. (How else are they going to get you to buy something new...

Oversized Tailoring: How To Channel Big Suit Energy

Consider this an apology. For years we – and the rest of the style world, in fact – have been telling you that suits should be neat and closely fitted. But as...

5 Ways To Wear The Graphic T-Shirt Trend

The humble T-shirt is one of the most underrated assets in your wardrobe. Once summer has passed it’s often hidden underneath warmer layers, so you’d be forgiven for paying less attention than...

5 Stylish Ways To Wear The Fleece Trend

Since when has fleece been cool? Like many of the current trends permeating fashion (ugly trainers spring to mind), you probably wouldn’t have been seen dead wearing fleece just a few years...

FFS: The Warcore Trend Is Here To Overthrow Your Wardrobe

FFS - For Fashion's Sake - is a new column that picks the threads of directional, divisive menswear. From the omnihype of luxury streetwear to the foibles of designers' trippiest fever dreams,...

10 Big Predictions About The Next 10 Years Of Menswear

In his 1989 classic Back To The Future II, filmmaker Robert Zemeckis attempted to predict what the world might look like 30 years ahead and in fashion terms, he wasn't massively far...

The Best White Sneakers For Every Budget And Style

By now you realise it’s not actually a trend at all, right? White sneakers are so entrenched in almost all aspects of men’s fashion that they are part of the establishment. Ubiquitous....

Why Is Luxury Fashion So Expensive?

Luxury used to be a synonym for quality. Fashion's most storied brands built their brands on the best materials and the most skilled craftspeople, then charged customers a premium for both. But...

Does The World Really Need Unisex Fashion?

Not every fashion trend is worth paying attention to. Indeed, most are fleeting moments that generate little momentum before fizzling out, making room for the next batch. Some, however, are genuinely interesting,...

The 10 Best Men's Coat Styles For 2021

Winter is, on most counts, rubbish. But everything rubbish about it - the cold, the dark, the wet - presents one big bonus: you get to wear big coats again. The right...

Men's Summer Fashion 2021: A Complete Style Guide

Five Easy Outfits For Everything You’ll Do This Summer Most guy’s summer calendars are light on engagements on the Buckingham Palace lawn, and most are still waiting on that invite to the Gold...

The Biggest Sneaker Trends Of 2021

As we edge cautiously towards 2021 there are some big questions on everyone’s lips: Are we about to be dragged into World War III? How can we stop the entire planet from...

6 Key Men’s Swimwear Trends For Spring/Summer 2021

Mastering fashion trends in everyday clothes can be difficult enough, but when you consider that it’s just one square foot of fabric covering your modesty, swimwear has to say more about you per inch...

The Best Spring Menswear Trends 2021

Menswear is in an interesting place at the moment. The way men dress is slowly getting more colourful, more adventurous and less constrained by old rules and dress codes. As white-collar workers...

5 Men’s Fashion Trends To Keep For 2020

With a seemingly never-ending drip of new-ins and new-outs, it can be hard on both your wallet and your wardrobe to continually play catch-up with the latest menswear collections. Luckily, this season sees...

2010s Menswear Trends To Leave In The Past

Looking back, from the outside in, the 2010s were a bold and often brilliant decade for menswear. It was a time of experimentation, when no one look ruled. Men swaggered in tailoring,...

Men's Winter Fashion 2019: A Complete Style Guide

The 6 Biggest Menswear Trends For Autumn/Winter Right now, menswear is experimental. It’s personal. It’s transgressive. And that makes it more fun than it’s ever been before. But menswear’s more-is-more moment...

The AW19 Trends To Skip And What To Wear Instead

Along with death and taxes, it’s a certainty in life that 90 per cent of what’s cool right now will be an embarrassment in 20 years’ time (is anyone willing to admit...

The 7 Biggest Men's Streetwear Trends For Autumn Winter

Streetwear is so ubiquitous that its name doesn’t really do it justice these days. It’s no longer just for skaters oblivious to fashion. Nor is it a cooler-than-cool subculture for people who...

The Best Autumn/Winter Footwear Trends For Men 2021

The transition from summer into the colder months brings with it many unpleasant changes: prolonged darkness, frigid temperatures and a woeful lack of ice cream vans, to name a few. ...

The 6 Biggest Menswear Trends For Autumn/Winter

This was the season in which menswear completely unfurled its freak flag. In AW19, all that rule-breaking and ostentatiousness that’s been bubbling under for the past half-decade erupted in a carnival of...

The Best SS20 Menswear Trends To Wear Right Now

Next summer, things are going to get a bit touchy-feely, in the best possible way. For SS20, menswear trends are all softness and sensuality, a resounding clapback to the chest-out testosterone of...

6 Easy Ways To Wear The Season’s Biggest Trends

Fashion trends are a lot like wasabi. (Hear us out). Applied sparingly, they lend your outfits a certain edge. Slather them on too liberally and expect tears. And yet, men are increasingly...

The Worst Spring-Summer Menswear Trends 2021

We shouldn't really say this, but fashion trends can be a waste of energy. For every welcome gear change in our wardrobes, there are other trends that are fleeting and unflattering, unsustainable...

How To Wear The Utility Trend

Workwear has been a mainstay in menswear for some time – think chore jackets, boilersuits, postman (or Derby) shoes – but more recently the trend has taken a step even further towards...

The Best Spring-Summer Footwear Trends For 2021

These days, it's impossible to keep up with the sneaker hype cycle, never mind every new hugely anticipated drop. It is worth keeping up with broader sneaker trends, though, plus what's going...

Topman's SS19 Denim Campaign Is A Handbook In Wearing Jeans Right

For most of the 21st century, skinny jeans have ruled the denim world with a choke-like grip on your upper thighs. The silhouette is sharp, slim and flattering with some undeniable rock...

The Future Of Shopping

Quick we're flatlining. Grab the defibrillator. Clear! The beating heart of shopping as we know it is in dire need of a restart. Last year, 85,000 retail jobs disappeared from the UK...
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