Ben Sherman, the British heritage brand most likely associated with mods, have brought news of a new EC1 chino they are launching for this spring/summer. Continuing the brand’s rise in quality (and popularity) we have seen over the past few seasons, the EC1 chino is bang on trend and perfect for the modern young men’s fashion market. They are designed to be the perfect match for your quintessential Ben Sherman shirts and will form the basis of many of your looks come the summer seasons.
The Ben Sherman EC1 chino is available in 3 different styles, with each offering a different take and spin on traditional chinos:
Each chino is also available in 12 colours (see gallery below for options). They are catering for all tastes and personal styles by producing 6 colours that are true staples – think navy, beige and grey – whilst also catering for the more adventurous males around by producing eye-catching colours such as Coral, Cherry Brandy and Pacific Ocean.
All the EC1 chinos are offered in 2 fits; traditional straight leg and the slim contemporary fit we have come to expect from modern men’s fashion.
The EC1 chinos will be available to buy at Ben Sherman stores from July 2011.
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