Superdry Town Coat
If the recent cold snap has taught us anything, it’s a) our trip to the North pole to hand deliver our Christmas list is on hiatus (indefinitely) and b) a warm winter coat is a must have. As we are now halfway through December, your winter wardrobe should already be fully stocked – however, it’s understandable if the huge selection of winter coats on the high street has left you in conundrum about what style to buy.
When buying an item like a winter coat, a big ticket item, we have one snippet of advice to bear in mind – can you can see yourself wearing the desired item in five years’ time? True, the allure of ‘hot right now’ camouflage may be strong but it will more than likely look dated next year; yes, the printed Prada may seem like a bold statement but will you still be paying for it AW13 and probably not wearing it? Even timeless leather might be a little too much of a statement for an everyday coat.
With the above sentiment in mind, we were filled with excitement this week after hearing news of the launch of Superdry’s town coat. It may seem surprising that Superdry would be the place to shop for a classic overcoat, but with Timothy Everest on board they have true sartorial credentials. Continuing a design relationship with the legendary tailor, the brand has come of age with this menswear classic.
If you purchased pieces from their collaborative suit collection earlier in the year, this coat is a great way to add yet another sharp edge to the overall look. The classic styling lends itself well to suiting, but its versatile silhouette is just at home with casual looks too. Perfect for transitioning from the working week to the weekend, we think the olive green version would complement the current seasonal palette beautifully, but timeless black alternative is also a smart choice.
Set to become a perennial favourite in your wardrobe, the £224.99 price tag is great value, especially when the Timothy’s expert craftsmanship and cut make the fit superior to any other comparable high street coat (trust us, we have done the leg work).
Available now at Superdry.