Independent label Wolf and Badger embodies each trait associated with the familiar animals that make up the brands name. Wolves are known as teachers, fiercely loyal and have a strong sense of individuality. Badgers are distinctive, fierce and easily identifiable. Therefore, combining the two mammals behaviour and characteristics, Wolf and Badger aim to be fierce leaders in fashion, individual with a strong identity and loyal to their followers in providing the best service and fashion design in the menswear industry.
With this in mind, grab your veterinary white coat (obviously a staple item in every mans wardrobe) and get ready for a day at Wolf and Badger’s Lab – the brand is scouting for design talent to promote via their boutique and online store. A fantastic way to share and discover new independent labels, it is the perfect platform to be seen by customers, stylists, trade buyers and press.
Maybe you prefer to watch from the Gallery (of course giving your lab coat a rest), which holds fashion shows, exhibitions, product launches and parties. The space is available for hire, again showing their support and belief in independent talent. Complete with a private entrance, the venue is located in 32 Dover Street, Mayfair and is fully adaptable for a variety of events.
Pick up a cashmere basic by Melanie James, a Piano Necktie tee inspired by cinema and literature or a leather jacket designed by Breaks, a London based label who mixes classic punk and rock with a modern twist. These are just a few of the leading British independent designers that Wolf and Badger showcase and support.
Whether you fancy hibernating at your computer shopping online, hunting your prey in the Notting Hill store, testing your design skills or observing from the gallery, Wolf and Badger have so much to offer that you would be crazy to not become a loyal customer.
For more information head over to the Wolf & Badger website.