Introduction
Following on from my recent article on the emerging spring/summer print trend and a discussion on our forums on the subject, I’ve decided to go into more depth – via a sub-trend that has sprung out of menswear’s on-going affair.
Military has, of course, had a hold on fashion for many decades. From the timeless pea coat and trench to the of-late military boot. While some aspects have died a slow style death, others have begun to flourish; with camo currently ranking above the rest.
Camouflage Print
Camo obviously has a lot of well-earned stigma attached, boys abroad and all that. I ask you to banish all thoughts of poorly fitted three-quarter length cargo shorts or the full-on army get-up you used to love so much as a child, and give camouflage a chance.
As you’ll see from the lookbook below, those dreaded cargo shorts are [thankfully] nowhere to be seen. In fact, camouflage has been adapted to more unconventional terrain – such as the tailoring on show from the ever-stylish Mr Wooster.
It is of course not what you wear, but how your wear it.
Camouflage Lookbook

How to Wear: Camouflage
As detailed numerous times during our previous article on print, the key to pulling off patterns is to pair them against neutrals. Camouflage is no different, the nostalgic feeling of your childhood when adorning camo head-to-toe will quickly wear off once you’ve stepped out in public.
Due to the social stigma that is often attached, camouflage can be one of the more difficult prints to wear without attracting instant (almost automatic) negativity from others. However, this does play into your advantage.
Camouflage is a very masculine pattern and so can be far less daunting to work into your looks than a floral or bird print; it also can tie in incredibly well with the workerwear attire that is currently trending.
Look 1
Sticking with workerwear, utilise camo by pairing it with some hiking boots; this terrain-friendly look will keep you in good stead when the spring showers arrive.
The vibram sole on the boot creates a solid contrast against the print of the trouser. Just beware of muddy fields; while you may be dressed for combat, the sole of your shoe will seriously disagree with any boggy conditions.
Up top, try a chambray or similar tactile shirt and a chunky piece of knitwear in an off-white hue to coordinate with the sole and neutralise the bolder trousers.
- Band Of Outsiders Cotton Chambray Shirt

- Topman Oat Cable Vee Cardigan

- Ymc Camouflage Trousers

- Ugg Hannen Boots

Look 2
Camouflage trousers can also be dressed in a more tailored manner. Look for a tapered and well fitted pair to ensure they are in keeping with the slim lines that the rest of your outfit creates.
Shirt-wise, try opting for something in pink; this will create a masculine/feminine clash that works beautifully as a whole. Finish off with a complimenting navy blazer.
When it comes to shoes, you’re free to use most of the standard colours – black, tan and brown will all work well with camouflage print. A quick turn up on the trouser and some black penny loafers should see you home and [hopefully] dry during the spring months.
- Polo Ralph Lauren Slim Fit Poplin Shirt

- Gucci Unstructured Cotton-piqué Blazer

- Beams Plus Camouflage-print Tapered Cotton Trousers

- Bass Weejuns Black Leather Larson Loafers

Look 3
If you don’t feel that being bold with camo is your style, how about incorporating it through accessories?
Camouflage print neckwear is a great way to play around with this trend and is bold enough to add some individuality – but not so much that people mistake you for an off-duty squaddie.
Create a military/preppy hybrid look via a bow tie. A pale blue shirt would be a great neutral backdrop for it in this instance. The sleeveless jumper has recently been rejuvenated and will add preppy overtones, whilst also being the perfect piece of spring knitwear.
Finish with some navy tailored trousers and some smart shoes for a real twist on classic military.
- Reiss Charter Classic Formal Shirt Pale Blue

- Beams Plus Cable-knit Linen And Cotton-blend Sleeveless Sweater

- Beams Plus Camouflage Bow Tie Hunter Camo

- Allsaints Matsue Trouser

Look 4
Using camouflage as an accent rather than a statement is a great way to keep this trend on the more sophisticated side of the spectrum.
A camo print cardigan works in exactly this way, especially when layered under a blazer or jacket.
A white shirt, grey blazer and black trousers combination keeps this look stripped back, allowing the cardigan to provide the detail and the edge you need to stand out.
- American Apparel Pinpoint Oxford Long Sleeve Button-down Shirt

- Comme Des Garcons S20625 Camo Grey Cardigan

- D&g Grey Stripe Wool Bandana Lined Blazer

- Topman Black Textured Skinny Trousers

Look 5
The fifth and final look makes use of another spring/summer menswear essential: the denim jacket.
Layer your trusty indigo western jacket over a dark camo shirt for a sharp combination of colour and print. Beige chinos and suede loafers smarten up the whole aesthetic, making it a great choice for a weekend outfit.
- Jack & Jones Vintage Army Shirt

- Pretty Green Indigo Western Denim Jacket

- Allsaints Mitre Chino

- Grenson James Suede Penny Loafers

Current Camouflage Picks
- Acne Alexander Textured Cotton Camouflage Jacket

- Heritage Research Tokyo Tailor Camo Jacket

- Barbour Camouflage Quilted Highfield Jacket

- Carhartt Camouflage Green Shirt

- A.p.c. Mens Mini Parka

- Stussy Ragga M65 Jacket Olive Camo

- Beams Plus Camouflage Shorts Hunter Camo

- Penfield Outback Yoke Vest

- London Undercover Camouflage Print Umbrella

- Herschel Supply Co. Heritage 20oz Canvas Backpack – Camo Cordura

- Herschel Journey Cordura Camouflage Duffle Bag

- Sophnet. Tote Bag Camouflage

- Pointer A.f.d. Canvas Shoes – Forest Camo

- Beams Plus Penny Deck Loafer Hunter Camo

- Churchs Elan Camouflage-sole Brogue Boots

Conclusion
There we have it, an in depth look at the upcoming camouflage print trend – and how to pull it off without looking like the aforementioned stereotypes.
The camouflage trend has been well documented during the latest fashion weeks, Milan and Pitti Uomu in particular. With fashion’s best and brightest donning camo this season, can you afford (rather ironically) not to stand out among the crowd?
Register on our forums and join in the discussion here or let us know your thoughts in the comments below…
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hmmn think i’ll be giving this one a miss
Definitely not for me but always interesting to see contentious articles on here.
Also, hate to nitpick but there are a couple of typos, grammatical errors and pleonasms in this piece…
pleonasm’s called tautology in English.
A camo bow-tie!! Now I’ve seen it all…
The workwear looks are ridiculous, I couldn’t see any any person in the world wearing camouflage trousers to work
agreed, maybe working in a fashion publishers but nowhere else
What about soldiers?
I have changed the article to state ‘workerwear’ – I don’t think anyone in their right mind would tell you to wear camo to work (excluding professions above).
Workerwear is simply a term usually used for that outdoorsy, rugged type of clothing. Think big plaid shirts, thick boots, heavy denim etc. Camo fits right in with this aesthetic.
Already knew i was gonna love this article as soon as i read the title! My favorites are the camo shirts and shoes, the bow tie was a surprise! I feel like its best just to have only one thing that is camo though otherwise it ends up looking like you’re going paint balling!
best looks i’ve seen in a long time, very impressive
anyone knows the brand of the shirt in the first photo of this post ?
Camouflage accessories perhaps, but clothing?! Come on, this isn’t the 90′s chaps.
It’s not a trend I’ll be wearing but I think this is a very well executed article and it’s genuinely opened my mind to the trend; the Commes Des Garcons cardi under the grey blazer looks like an extremely sharp look and one I wouldn’t think twice about wearing if I had the cardi.
thinks we will see lots of camouflage coming in for fall 2012/13 – some camoiflage looks were showcased at the versace show which i think have been worked really well http://youtu.be/MyQPPwB3h_k
much respect to all @ fashionbeans for the awsome work
@Charlie Actually, pleonasm and tautology are different concepts…
Not a bad trend but a bit harder to incorporate than your average print. Love the jackets and the bags tho and will now actively look for quality stuff to up the wardrobe ante.
Sorry but not feeling this look at all! Maybe a camo lightweight jacket over a simple T but slim fit camouflage trousers worn in the same aspect as a pair of chinos?????? C’mon! It’s not April the first yet!
Nice article but I can’t see camo pieces being worked into anything other than a casual outfit. Nonetheless this article may prompt me to dig out my old camo Puma Mostros or one of my cherished Addict tees this weekend.
PS, love the x3 looks in the middle row of the look book montage at the top of the page. Am loving that gold/burgundy silk scarf with the camo jacket and brown chinos
I love most of your articles and great site.
The looks above though are awful, not for me.
Sometimes it seems a look/fashion trend is pushed just to be different and to be ‘cool’ and stand out. Better to stick to just looking good.
A camouflage shirt is as far as I’ll go, but it’s a piece that I eagerly seek. It’s difficult finding one that has the right patterns and colours since I find plain old woodland camo to be generic and quite a bit boring. Autumn camouflage, on the other hand…
IMO the key to carrying this trend well is to step away from obvious outfit components like trousers. Subtlety is welcome, as usual. Camouflage on unexpected styles (smart shirts, that awesome bowtie shown above) and places like jacket linings can be a nice, subtle nod to the trend.
loving camo as a print at the moment. Once you get over the preconceptions it’s actually a great neutral print to work with that goes with pretty much anything. I’ve got a few pieces from A Bathing Ape, one of which is a camo pocket square that I’ve been using everytime I wear a suit or blazer. Love it.
All Saints must watch this site closely, they’ve just released two new camouflage garments: a blazer and a biker jacket. Now if only their Skirmish shirt would come back in stock…
http://www.allsaints.com/men/uncategorised/allsaints-spurr-biker-jacket/?colour=133&category=489
I love camo!
Oh please no! I can understand having little camo accessories like pocket squares or even a button-down as long as it’s under a v-neck but not big pieces. I might like it as the lining for a jacket but not for the whole thing!
Does anyone know where I can get hold of a similar gold/purple silk scarf similar to the one in look book pics? (middle row, right hand side)
It resembles a Alexander McQueen skull print scarf in this article http://www.fashionbeans.com/2012/mens-fashion-tips-style-consistency/ – but I’m hoping to find something a bit more (ahem) affordable if pos
Can someone tell me where the shirt in the title picture is from? Please?
Without a doubt all the guys in the top six pictures would have looked far more stylish if the items of camo had been removed from their outfits. But props to Alex for writing a decent article on something so anathema to style, it can’t have been easy. What challenge next, a ‘How to rock Crocs’ lookbook?
I meant top nine, not ‘top six’, pictures.
im loving the trend, and really want the all saints camo spurr hardy blazer ot the all saintscamo biker jacket. everywhere seems to be sold out. if anyone knows of one in a size medium, bless let me know. thanks